What is Social Media Marketing?

Social media marketing is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like creating and posting content that engages the audience. Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.

Why is Social Media Marketing Important?

Social media networks are your brand’s voice and content. Companies should take advantage of the tools social media gives them when it comes to connecting with their audience. It makes your brand easily accessible and enables you to reach a greater audience. Presence of a brand online, builds trust and credibility, representing a social proof of your existence. By simply building your audience in social media can improve conversion rates on your existing traffic. The more people are engaged with your brand and the more people are talking about you on social media, the more valuable and authoritative your brand will seems to the new users. Every interaction on social media with your audience is an opportunity to build brand loyalty and enrich your relationship with your customers.

Social media also gives you an opportunity to gain valuable information about what your customers are interested in and how they behave, through social listening and improved customer insights.

SMM Topics Covered

Social Media Marketing
1. Basics of Social Media Marketing
2. Importance of Social Media
3. Top Social Media Marketing Platforms
4. Account Set-Up & Usage tips
~ Facebook
~ Twitter
~ LinkedIn
~ Google Plus
~ You Tube
5. Posts, Paid Promotions, Banner Ads, Contests
6. FB Promotions & FB Paid Ads
7. Blogging & Blog Optimization:
8. Online Reputation Management
9. Tools for ORM
10. Measuring ROI
11. Social Media Analytics

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Student Testimonials

“If you your looking to learn digital marketing,this is the best institute,learn all the 5 module(SEO,SEM,SMM,Email&mobile marketing,the best part is if you miss any classes ,you can easily sit on the next batch and cover d syllabus,they offer 1 year member ship so you can sit on n number of classes if you have any doubts in future in a year.Its one of the few digital marketing academy which offer placement assistence. Learned a lot from this institute.”

MCTA Student

Sanal Suraj

“Very good institute with great faculty that covers all 4 modules (SMM, SEM, SEO and E-mail Marketing) within 5 weeks. Value for money. Also one of the few institutes that offer placements. Today, as I write this review I am happy to inform that I have been placed in a Digital Marketing firm with a package of 3Lac PA. I would like to thank all my tutors starting from Varsha Pagare, Reshma Sheikh, Sunil Nat and Susmita Nagral for sharing their expertise to all of us.”

Rajiv Chandramohan

“If you are looking for a institute to learn Digital Media Marketing look no further than MCTA.
From the trainer to material and the practical assignment. Everything is on mark and perfectly curated for you to gain best knowledge on the world of Digital Media Marketing.”

Megha Prabhu

MCTA Provide Great Industry based Training in Digital Marketing, also Provide Best Classroom Training by Experienced Faculty form Digital Marketing Industry.
Course Content are good.Flexible timings and we can reattained Missed Lecture.
My Overall Experience with MCTA is really Great, It also help me to Grow my knowledge in Digital Marketing

Bhushan Tandel

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